News
Hotel directory opens site to advertising
By Author: Suzanne Bearne NMA 21-08-08
Boutique hotel directory brand Mr & Mrs Smith has introduced advertising on its web site as it looks to ramp up its revenues.
The travel publisher and hotel booking service has appointed Unanimis to handle its online advertising.
The ad sales house will sell display advertising including sponsorship and partnership deals.
James Lohan, co-founder of Mr & Mrs Smith said, "We feel our brand is now robust enough to start selling advertising."
Mr & Mrs Smith signed a deal earlier this year with travel search company Kayak to allow consumers to find and book flights from its site.
Lohan said the service shuld be in place by November.
Hotel directory opens site to advertising
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